Current Sony Computer Entertainment and future Sony CEO Kaz Hirai has spoken candidly about the company's future prospects to The Wall Street Journal.
Speaking ahead of Sony's $2 billion loss in the last financial quarter, Hirai touched on the challenge facing him as the next CEO of Sony:
We can't just continue to be a great purveyor of hardware products, even though some people expect us to do that.
Hirai famously restored the PlayStation division to profitability just four years after it reported a colossal $2 billion loss, but now faces his biggest battle yet. Or, as Hirai deftly put it:
It's one issue after another. I feel like 'Holy s—, now what?'
We couldn't have put it better ourselves.