Now It's Battlefield 6's Turn to Face Accusations of Generative AI Usage

It doesn’t matter if people like Ai or not at this point. All games will be using Ai in some part from now on. Most businesses use Ai now. Whilst I’m no fan of Ai and the speed and carelessness it’s being used the horse has bolted and to have faux rage over a sticker - means you don’t really understand where it will be being used elsewhere.

If you want to make a stand against Ai safer to buy no games from this point on.

Dear god. People should try picking up an actual hobby for a change. Like, you know, playing and -dare I say- enjoying video games.

Yeah it's going to be everybody's turn alright 😄 then it gets boring and everyone moves on.

I miss those NFT times…

If everyone ‘moves on’ then the industry as a whole is dead. This is the biggest threat to art of all time. The only way forward is complete zero tolerance. Besides, these sorts of stickers and sprays were always a way to showcase art, sometimes from the community. If they’re not even done by humans, what’s the point?

There's no running from it; it's just a hot topic right now but 2 years ahead - maybe less - it will be commonplace

I am a proponent of AI in games, as long as its done right. It has the ability to speed up development, improve quality overall, and improve our general experience as consumers.

In this instance, an icon that never would have been made was made(allegedly)because it didnt consume any real resources.

Its only going to be more and more until ai usage gets fleshed out.

Love to see it.

At this point, I'll just asume any illustration or artwork is AI generated unless specifically noted as being handmade. That way I can only be positively surprised.

@nessisonett Exactly. People on this very site saying that "it's here to stay", and we should "just accept it or fall behind" is super ironic to me being that we're talking about video games.... which is an artistic medium.... which are created by talented human beings. If we rollover and "accept the inevitable" the people saying this will be the first to start crying that games aren't good any more, and are just a product of AI slop.

@JB_Whiting nuance is important. When certain people "scream" over anything and everything, they achieve the exact opposite result. Even the ones who were with them at first end up being fed up and they just stop listening all together. I've seen it happen over and over again with almost every cause.

Plus, at the moment, even an accusation of use of AI (that may be 100% baseless) can ruin someone or an entire company.

A.I. is a tool. A hammer isn’t morally good or bad but one can use a hammer in morally good or bad ways. The entire discussion is far more nuanced than the discourse I’ve been seeing.

Target acquired.

I think y’all are on about your last leg with the engagement on these articles. It’s not going anywhere and people really don’t care that much either. The development cycles for these games have grown to ridiculous proportions. I mean we are watching a remake of a game made in 1997 take over a decade to be completed, split into three parts. That’s asinine. AI will speed up redundant processes to the joy of most gamers and developers.

Unfortunately for some, A.I. will be the norm' for these Companies going forward imo.
The same way " Practical Effects" were replaced with CGI in Movies and Hand Drawn Cell Animation.
Watched John Carpenter's "The Thing" and "Silent Mobius - The Movie Animation" yesterday and though they don't make them like that anymore.

At this point the hand-wringing and fist-shaking is actually getting quite funny.

I look forward to them all leaving gaming forthwith if it upsets their misguided principles that much, and leaving the vast majority of us to enjoy our games without their background 'waaahhhh'

I feel like this is going to be a weekly/daily thing where new X game faces accusations of AI. As i said before like it or not its here to stay so better get used to it.

It's like asking if one poisonous shroom in soup is allowed...

They just keep trying as hard as they can to smuggle AI shi* everywhere.

@MrStark Nice joke 🤣🤣🤣

@JB_Whiting It's not really surprising people have this mindset. This is the same industry that has accepted paying for online multiplayer, day one dlc, microtransactions, lootboxes etc. People don't really care. Power to them I guess, though I personally loathe generative AI and it's usage in real world application.

I've come to find myself not wanting to contribute to comments and discussions like this anymore as it feels like to me people have accepted everything becoming more **** and worse; actively encourage it. All I can do is try to support the games I want to play now whilst they are still around. My only relief so far is that the games shown to be using Gen AI so far are all games I am not personally interested in anyway.

It's becoming white noise and will soon become irrelevant. Same thing is happening with table-top game art and I'm sure other areas I'm not aware of.

The most boring topic in gaming is going to rear its head over and over. Let’s just assume that every developer is using ai in some fashion and move on. They won’t stop because 2% of the vocal players moan about it.

Eh, nobody cares

@JB_Whiting I don't think it's really an honest remark anyway. It's not inevitable. Some articles I've read recently suggest that the use of AI in the workplace is actually falling. Presumably because workers and managers, etc., are beginning to realise it's more of a problem than not.

I dunno, AI defenders, I fail to see how using AI to create a bunch of subpar, tonally incongruous decals either makes development more efficient or improves the end experience. If this really was made by AI, it just seems like a fast, cheap way to throw nothing art into the game instead of paying someone to get creative.

Maybe find better examples of gen AI improving something before dismissing its amazing ability to pollute and shrink job markets.

@MrStark What did genAI have to do with that $10 million? All we know — even though we're hearing conflicting accounts — is that it was used for placeholder textures.

Presumably, AI didn't create its art direction, write its story, compose its music, design its gameplay, or manage the whole project. So what exactly do they have AI to thank for?

@naruball I don't really see how us sitting in front of screens for hours on end is a more worthwhile and respectable activity than being actually invested in the state and direction of global culture, industry, and art creation.

This is like talking down to someone for watching the news when they could be watching Mission Impossible instead.

Maybe these anti-AI, quick-to-rage, AI until proven innocent types are overdoing it. But at least that anger stems from a legitimate passion for artistry, worker rights, and/or environmental awareness.

@naruball not quite sure as to why you are being negged on here. I thought your comment was Bob on to be honest.

I too believe AI in game development is inevitable but that doesn't mean I'll slop everything with a careless "Whatever". There should be strict regulations to begin with and "art" like in this news or those awful CoD ones really disgusts me; they are really unacceptable.

Someone who is more gun savy than me will probably correct this post, but as far I know, there is a double barrel variant for airsoft.

Also, too many unemployed people trying to chase AI in whatever game they can nowadays.

@naruball right! Just a bunch of outrage hunters and very few gamers.

AI or not, such a obvious mistake shouldn't be making it into the game. Is there no quality control over there?

AI controversy aside R. I. P. Mr Vince Zampella !

If this offends you, touch grass!

The article and comments were generally a lot harsher in just last month's article on the use of AI in another game, Call of Duty.

https://www.pushsquare.com/news/2025/11/embarrassing-ai-art-plagues-call-of-duty-black-ops-7-launch

Going by this, people seem to be becoming desensitized to it already. AI in games news weary, less outrage and slowly getting used to it.

@8thDoctor
I've wondered that also. You'd think they'd have at least 2 people checking. The outlay of the time checking must surely be less than the potential of bad press and losing sales.

RIP Vince Zampella. What a sad day

@DennisReynolds except people aren’t mad and they’re trying to manufacture outrage. So these articles are already being flamed.

Please, just stop.
Also, my condolences to Vince Zampella's family, friend, and loved ones.

AI is here to stay. Embrace it or get run over.

Old man yells at AI in the cloud

Ai as a tool or a stop gap is fine. Ai for creative decision is a no no. I don't think people should be lenient on anybody who does use in this way - Especially a AAA franchise.
In my development team we use ai sparingly. We have concept artist and 3d modellers, sometimes we'll use ai to quickly 3d model our own concept and is helpful whilst waiting for a 3d artist. Sometimes we give the ai models to a 3d modellers so they aren't starting a blank page. But we never use to make creative decisions. Programmers write their own code, but will use ai to help find errors, much like a spell checker.

Im fearful for the integrity of artistic creation. If we accept AI slop then look forward to some pretty beige experiences in the future whilst AI keeps learning from itself until everything is mud. Battlefield should NOT be using ai outrightly create icons like this. It's a slippery slope.

@Metonymy exactly. People just don’t understand how video games are made. They don’t understand. all video games will now feature Ai. Authors, Programmers, accountants, doctors, the list goes on, will use Ai - heavily, like they used to use Google. It’s a tool. Faux rage at Ai is ridiculous. The fact some will use it to sack staff and behave terribly is a different conversation.

People will argue it’s “not art” if it’s Ai and again it depends on how it’s used.

How people are chasing wealth and quick wealth through Ai is a bubble that will burst but Ai is here to stay. Boycotts or not

@RoomWithaMoose do you really consider a sticker in a video game art? With the cost of video games I’d rather do away with nonsense that drives up the price of video games

@nessisonett not like you to be hyperbolic with your statements

@RoomWithaMoose "Maybe these anti-AI, quick-to-rage, AI until proven innocent types are overdoing it. But at least that anger stems from a legitimate passion for artistry, worker rights, and/or environmental awareness."

That's why nuance is important. I'm 100% against the use AI to replace voice actors, for example.

All I'm saying is fight the big fights or you end up losing the war altogether.

@ElectricWizard I think it’s more to do with the games rather than it getting desensitized. If it a game they don’t like or made by someone they don’t like then it’s bad. If it’s used on the games they like or by the companies they like then it’s a non issue

@naruball that’s more or less where I’m at. I appreciate AI for what it can do, it’s a great tool. Using AI for landscaping in a fantasy world, helping creative minds with their imagination to create creatures or items, and as one person stated “code and spelling errors”. I don’t believe it should be used fully in creativity or other works like voice acting. Just as Ashley Birch said, “it’s not the technology that’s the problem, it’s the misuse by the companies.”

And yeah, unfortunately people are quick to jump in the fight before they know where to aim, “HELL YEAH! Let’s f*ck’em up!…Btw what’re we doing?” If restrictions are set for how AI is applied, I think everyone could be on the same page.

@Mr_RC thanks for putting it so well. It's exactly what I meant to say.

@Stocksy Do you really think a sticker that an artist can put together in a day or two is significantly driving up the costs of game development? If you haven't noticed, this sticker is apart of a $10 cosmetics pack.

@naruball Condemning this is sending a message that consumers don't want AI art. They won't buy AI art, will notice AI art, and don't accept it as a substitute for real art.

This isn't a small fight, this is the war. Condoning it enables it; if one of the biggest games of the year can directly sell free-to-produce nothing art to the masses, then anyone can. And being reductive and outright insulting to people who feel this way sure doesn't paint you as a nuanced moderate. It paints you as an AI apologist that'd rather let it slowly take over gaming then reconcile with its destructive nature.

@RoomWithaMoose exactly we should be more offended by 10 dollar cosmetic packs than ai stickers…… just saying. An artist spending two days on these stickers is an expensive waste of their talent and effort and ridiculously over priced for what it is. No matter what else it comes bundled with.

@Stocksy Or maybe the $10 should only amplify frustrations over AI.

already bored of this witch hunt the only people that care about this are angry reddit and twitter nerds 99% of gamers dont care! cant wait for every game to start using ai what they gonna do then

@Toot1st I think you're find more people care about it then you think.

This is begining of a massive backlash and it's only gonna worse when the corporations fully embrace it and try to force humans back to manual labor. It doesn't take much imagination to see how this will end when a large amount of media has been predicting it for decades.

What I don't understand is why anyone would be ok with this when it literally will make you obsolete eventually if it works. And what do people do with obsolete stuff? They trash it.

I love the way humans fanboy AI and the rich people developing it like they're trying to save the word when if it AI actually works it will likely lead to massive depopulation.

In fact you're already seeing it if you have your eyes open. They're pushing unhealthy fats and no vaccines. Why do you think that is? Why do you think they wanna discredit experts so much? Why do you think every country is becoming a surveillance state and often with the support of the same rich people who are being celebrated for AI advances?

It's almost so stupid that we deserve to be replaced. Everyone's worried about other races and immigrants when the real great replacement will be this.

@lordzand nobody is fanboying ai when did i say that i said the vast majority of gamers just dont care.