It's up for Best Game, as well as Action, Artistic Achievement and more. Heavy Rain managed to scoop up a respectable six nominations, battling in similar categories to Assassin's Creed. Hit the jump for the full run-down.

Action
Assassin’s Creed Brotherhood
Battlefield: Bad Company 2
BioShock 2
Call of Duty: Black Ops
God of War III
Halo: Reach

Artistic Achievement
Assassin’s Creed Brotherhood
Call of Duty: Black Ops
God of War III
Heavy Rain
LIMBO
Mass Effect 2

Best Game
Assassin’s Creed Brotherhood
FIFA 11
Heavy Rain
LIMBO
Mass Effect 2
Super Mario Galaxy 2

Family
Dance Central
Kinect Adventures
Kinect Sports
Kinectimals
LEGO Harry Potter: Years 1-4
Toy Story 3

Gameplay
Assassin’s Creed Brotherhood
God of War III
Heavy Rain
LIMBO
Mass Effect 2
Super Mario Galaxy 2

Handheld
Cut the Rope
God of War: Ghost of Sparta
LEGO Harry Potter: Years 1-4
Professor Layton and the Lost Future
Sonic Colours
Super Scribblenauts

Multiplayer
Assassin’s Creed Brotherhood
Battlefield: Bad Company 2
Call of Duty: Black Ops
Halo: Reach
Need for Speed: Hot Pursuit
Starcraft II: Wings of Liberty

Original Music
Alan Wake
Fable III
Heavy Rain
James Bond 007: Bloodstone
Mass Effect 2
Super Mario Galaxy 2

Social Network Game
Bejeweled Blitz
Farmerama
FIFA Superstars
My Empire
Zoo Mumba
Zuma Blitz

Sports
F1 2010
FIFA 11
Football Manager 2011
Gran Turismo 5
International Cricket 2010
Pro Evolution Soccer 2011

Story
Alan Wake
BioShock 2
Call of Duty: Black Ops
Fallout: New Vegas
Heavy Rain
Mass Effect 2

Strategy
Civilization V
Fallout: New Vegas
FIFA Manager 11
Napoleon Total War
Plants vs. Zombies XBLA
Starcraft II: Wings of Liberty

Technical Innovation
Assassin’s Creed Brotherhood
Call of Duty: Black Ops
Halo: Reach
Heavy Rain
Kinectimals
Super Mario Galaxy 2

Use of Audio
Alan Wake
Assassin’s Creed Brotherhood
Battlefield: Bad Company: 2
Call of Duty: Black Ops
DJ Hero 2
LIMBO

BAFTA Ones to Watch Award in association with Dare to Be Digital
Mush
Sculpty
Twang

GAME Award of 2010
Call of Duty: Black Ops
Dance Central
FIFA 11
Halo Reach
Heavy Rain
Limbo
Mass Effect 2
Need for Speed: Hot Pursuit
Red Dead Redemption
Super Mario Galaxy 2