Something we've hinted at in regards to the rumoured Playstation 3 Slim is a total image rebrand for the Playstation platform

Cue your new look boxart - in this case Eye Pet, which skips on the vertical "Playstation 3" banner keeping the Spidey font to a minimum.

With Playstation 3 Slim expected to be announced at GamesCom tomorrow, we wouldn't be surprised if Sony detailed their whole new marketing philosophy. This boxart certainly seems to rely on a more simplistic appearance.