
Update []:
I felt this story was worth a follow-up because we’re beyond the weekend now and it’s just not going away.
While Sony has quit all of its other social media accounts for five days, it has a responsibility to keep updating its YouTube channel in order to help promote its partners’ games.
But practically every comment consists of fans picketing the platform holder to continue supporting physical discs. This is just not showing any sign of going away.



In fact, I even went back and looked at some older trailers, like God of War Laufey from last month. Guess what? If you sort by recent comments, people are campaigning there too.
Older? I took a look at a 10-year-old Marvel’s Spider-Man trailer from E3 2016, and people are talking about physical discs there as well.
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I sincerely hope Sony’s got a plan, because I don’t recall ever seeing anything quite like this, even during the PS3 era.
Original Story: Sony has abandoned social media and I don’t expect it to return until at least next week now.
Of course, part of its promise to third-party publishers is to promote their trailers, and so its YouTube has been adding new videos – sporadically.
Unfortunately for those companies trying to advertise their games, the comments are an absolute horror show.
As you’d expect, no one is talking about Voidtrain or the latest DLC for The Alters – it’s all about Sony’s decision to kill physical media.
“You will own nothing and be happy,” one user said. “Don’t let them destroy our future.”
Some people have even returned to the iconic PS4 sharing video, with one user pointing out: “You live long enough to see yourself become the villain.”

As I’ve reported, game sales have undoubtedly been trending towards digital this generation, but there’s still a sizable audience left for physical games. As we’ve witnessed this past week, that market is led by some of the loudest enthusiasts in the ecosystem.
I just don’t know what Sony expects here: if it thinks this is going to go away, then it’s in for a rude awakening.
It’ll eventually need to return to social media, and I just can’t see anyone calming down. Meanwhile, it’s got major games to promote, like Marvel Tokon: Fighting Souls – these boneheaded decisions aren’t the fault of the hard working devs at Arc System Works et al.
I think we might be at an impasse here: there’s obviously a hope that all the pressure will convince the company to reverse its decision, but it’s already started retraining staff at a major manufacturing facility in Austria, suggesting it may be too late for it to change course.




