Is this the beginning of a new gaming industry arms race? It certainly seems like a fair assumption, given that Sony has just bought Bungie for $3.6 billion. And of course, this news follows on from Microsoft's eye-watering $68 billion acquisition of Activision Blizzard. Obviously the financial value between these acquired companies varies to a huge degree — but there's now little doubt that we're seeing some serious industry consolidation going on.
And there's more to come, according to PlayStation and Sony Interactive Entertainment CEO Jim Ryan. Ryan tells Games Industry that we "should absolutely expect more" PlayStation acquisitions. He continues: "We are by no means done. With PlayStation, we have a long way to go [...] elsewhere in the organisation, we have many more moves to make."
Place your bets!
It's all getting a bit absurd really, isn't it? It's almost like watching a transfer window unfold in football — complete with the ridiculous amount of bullsh*t rumours. In any case, 2022 is shaping up to be an unprecedented year for industry shakeups.
What happens next? Your guess is as good as ours.