Sony’s released a new commercial revealing its corporate purpose. The 90-second advertisement features an orchestral score and slow-motion footage of people interacting with the tech giant’s products. It concludes with the message: “Sony’s purpose is to fill the world with emotion, through the power of creativity and technology.”
Throughout the video are snippets of PlayStation products, including titles like Death Stranding and Ghost of Tsushima. The firm has, of course, transitioned to focus more on entertainment products in recent years – though its range of televisions and cameras are still highly regarded. You can watch the puff piece above.