If we were Sony, we wouldn't have publicised this. Almost two years after the system's launch, you'll be able to buy non-stock avatars from the PlayStation 4 version of the PlayStation Store. Embarrassingly, these icons could only be purchased from the PlayStation 3 edition of the PlayStation Store previously. Absolutely mental, eh?
The good thing about this is that it was recently mentioned on a PlayStation survey, alongside the wishlist feature – which has also been partially implemented. This hopefully means that the platform holder's working through the list, with folders and online statuses also on the itinerary. Oh, and if you're not sure which avatar to pick – read this.