Europe's first special edition comes with a nicely packaged 3D lenticular cover of good (or bad) Cole, and some downloadable extras including a limited edition power, original Cole character skin and golden amp melee weapon.
However, both regions get the tempting looking Hero Edition, which includes all of the previously listed content, plus a statue of Cole, replica of his bag, soundtrack, comic, and additional downloadable skins and goodies. So tons of stuff then. The Hero Edition will cost $99.99 in North America. No price on Europe yet.