Ubisoft and Tencent's New Company Stewards Assassin's Creed, Far Cry, More Starting Today 1

Ubisoft's joint venture with Tencent reportedly begins operations today, and its name is Vantage Studios.

The company is a subsidiary of the European games publisher, and partially funded/owned by the Chinese conglomerate.

According to VGC, Vantage Studios settled on its name by staff vote, and 1st October 2025 marks the beginning of the business, run by co-CEOs Christophe Derennes and Charlie Guillemot.

Vantage Studios includes several Ubisoft teams, such as Montréal, Quebec, Sherbrooke, Saguenay, Barcelona, and Sofia.

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Its purpose is to look after three major franchises — Assassin's Creed, Far Cry, and Tom Clancy's Rainbow Six. The idea is that Vantage will have more ownership and creative freedom within its remit as Ubisoft shifts to a less centralised structure.

The company is said to be the first 'Creative House' in Ubisoft's grand plan, with others overseeing further IPs yet to be established.

It will be interesting to see how this new shift changes the production of games in each of these series. Ubisoft has been widely reported as a very messy operation, but this at least seems like a potential step in the right direction.

We'll have to wait and see what the results are like, but what do you make of this move? Tell us in the comments section below.

[source videogameschronicle.com, via insider-gaming.com]