As we know, CD Projekt Red has partnered with Warner Bros to distribute its highly anticipated RPG, Cyberpunk 2077, in North America. Now, it's been announced that Bandai Namco will cover the same duties in 24 European countries. This was a fairly safe bet, as the Polish developer made the same moves for The Witcher 3: Wild Hunt, which of course went on to be a huge success.
"Our current distribution partnership with BANDAI NAMCO is built on the strong foundation and trust developed during our previous projects," Said CDPR's Michał Nowakowski. "We’ve successfully cooperated on The Witcher 2: Assassins of Kings and The Witcher 3: Wild Hunt, and I’m convinced BANDAI NAMCO will take good care of Cyberpunk 2077."
Bandai Namco's Alberto González Lorca is similarly excited about working with CDPR once again: "CD PROJEKT RED has become, in just a few years, one of the leading studios in this sector with a truly innovative approach to each game and we are both proud and excited to confirm that we’ll be part of the Cyberpunk 2077 project. We’re looking forward to working once again with CD PROJEKT RED and distribute another of its games in Europe, providing first-class services to one of the most eagerly awaited games of the coming years."
Ultimately this will make little difference to most of us, but it's always interesting to learn which companies are involved with which games, especially those as hotly anticipated as Cyberpunk 2077. The title still has no concrete release date.
[source metro.co.uk]
Comments 10
I couldn't care less who was publishing this game in Europe, the only place that 'matters' to me as I live in the UK. Bandai Namco has published the two previous Witcher games I have bought and, as far as I know, haven't had ANY impact on the development of the games. I would buy Cyberpunk regardless of the publisher - even Activision or EA - as I am sure the philosophy of CDPR would not allow them to impact on any of their core values.
As long as I can get hold of a copy, then I couldn't care less who publishes this game.
I guess they're trying to find a company to produce a sweet 1:18 scale replica of that car for a special edition... while also avoiding the Arkham Knight situation
I recently found out that Female V is the same VA who voiced Makoto in P5. I thought she sounded a little familiar.
They're do control on how often they put sales on the game right? Like Rockstar games ain't so much on discount. Then you have publish like (focus home interactive) that often puts their game on discount?!
Uh oh, get ready for a Cyberpunk 2077 Collector's Edition that doesn't include (if there is one) a season pass.
@Ridwaano Rockstar games aren't discounted too much because they continue to sell well at the price they are. Games tend to drop if they are not selling in the quantity they expect. Why discount something that is selling well at a high price and continuing to make a lot of money?
@BAMozzy that true. But it depends on the publisher right? On how often it's on sale?
@Ridwaano Not always. Retailers of physical games may also determine the price - Rarely do they charge RRP anyway (unless its an Exclusive edition to their shop - GAME often have these at full RRP) because they are in competition with each other. You aren't going to buy from GAME if Amazon, Shopto, Game Collection etc are all selling the game at a cheaper price so they all sell at around the same.
When it comes to sales, they may have a LOT in their warehouse/store having bought a LOT expecting to sell a lot so they may drop the price to sell. Publishers will set an RRP - same with any product. Its usually competition, how products are selling, how many they have in stock etc that will drive the prices down. Most retailers 'buy' their stock from a supplier in bulk. They are not paying £60 each and the publisher has already been paid. They charge what they can with the competition and depending on how well they sell, how many they still have etc will depend on the price. I am sure that suppliers prices may drop too later on in the life once the publishers have made back their money on their investment and advertising which may also drop prices in stores but stores still have quite a bit of leeway on their pricing and 'sales'. They may only pay £30 per game buying in bulk and then can say that their game is on sale at £35 because RRP is £60 to sell more. Their profit may not be as high per game but overall they sell 4 or 5x as many so make more money and clear space for the newer releases too.
@BAMozzy so why did you comment?
Cyberpunk Cervantes please.
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