Activision's marketing department appears to have been working part-time this year, as Call of Duty: Black Ops III's latest live action advertisement is the same as all of the others. In it we see American actor Michael B. Jordan talking up 'Kevin' – a gamer fuel-powered everyman living out his ultimate power fantasy through the DualShock 4.
While it's a little lacking in the celebrity department this time, British socialite Cara Delevingne does pop up to check the 'cute girl' box. Oh, and if you're already sick of hearing The Rolling Stones, we recommend avoiding the embedded video like the bubonic plague. Paint It Black never was a good song to begin with…
[source youtube.com]
Comments (17)
Whaaaaaaat??!?.... Paint it black is a great rolling stones song!!!
I hate paint it black
Ive played every call of duty online and off, black ops ii was my favorite multiplayer entry in the series. As it turns out, I have lost interest in the series. I hear about this game and it does nothing for me. Call of Duty, we had a good run, but Im cashing out.
Every effing year! Every effing year I decide to pick up CoD later because I just play it for the single player anyway (yeah, I know :S), but then they put out a commercial like this and I go ahead and buy it day 1. I'm such a sucker for these things...what's wrong with me?!
That is so stupid. Bring back The Replacer, now those were some great ads.
I love paint it black!! makes every advert 100× better and with the oh so stunning -soon to be Enchantress- Delevingne also in it, what's not to like??
Yet again I find myself disagreeing with Push Square. Top song and a pretty good trailer. Im no fan of the COD series but, this trailer got me a little pumped. Hell, theres a soldier in all of us, right? Haha
Great advertisement.
Guess just showing gameplay and letting the player decide isn't enough anymore.
Gaming truly has gone mainstream.
@SkanetWasTaken Great movie. I saw it on Netflix.
@JaxonH You need to see gameplay of BO3? Just take a look at the last 8 games of COD and there's your gameplay
I always liked these trailers, still do.
"Paint It Black never was a good song to begin with…"
Dafuq! What would you have put on there Sammy, Taylor Swift?!
Paint it Black is an absolute classic!! An iconic 'Stones' track!!
As for the video itself, It may not be truly original but it's in keeping with the traditional Call of Duty live action and keeps the same tagline as those too - 'There's a soldier in all of us'
If anything its more comedic than some of the previous entries with 'Kevin' pulling off some of the new movement mechanics although the 'noob' videos were also funny. I don;t generally like 'live-action' videos as the technology has moved on significantly that game-play and graphics are more than sufficient to sell a game.
@Dodoo : LOL
@stevie85 : agreed
@SkanetWasTaken : sounds a barrel of laughs !
I knew the Rolling Stones fans were going to drop by!
Cannot wait for Black Ops 3 Treyarchs COD, it has one of the best game modes ever Zombies.
Only reason I would consider this game is becuase of Beast Mode, Marshawn Lynch. Go Hawks!
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