Kill It With Fire!

And this seems kind of relevant, seeing as Sony actively patented the monstrosity being projected onto the back of your eyeballs above.

What you're actually seeing is a patent filed by Sony. The patent is for an interactive doll, that has various features such as articulated limbs and pressure sensors. The idea is that the doll can interface with the PlayStation 3 and PlayStation Portable.

Thankfully, patents almost never turn into real products.

[source thesixthaxis.com]