Hermen Hulst, Hideaki Nishino Replace Jim Ryan As PlayStation CEOs 1
Image: Push Square

As the ol’ Spice Girls song goes: two become one. PlayStation has decided to replace Jim Ryan with two executives: Hermen Hulst, the former Guerrilla managing director and current PS Studios chief, will lead a newly named Studio Business Group unit, which will oversee all of the Japanese giant’s first-party studios, as well as its other projects, like PS Productions’ movies and TV shows. He’ll be flanked by Hideaki Nishino, who will lead the organisation’s Platform Business Group, responsible for hardware, accessories, PSN, and third-party relations.

Together, the pair will replace Ryan, who served as PlayStation's only CEO up until his departure at the end of March. The pair will begin their new roles from 1st June.

“I am thrilled to lead the studio business group and continue to build on our success with PS5, while preparing for the future,” Hulst beamed in a statement. “The video game industry is one of the largest entertainment industries in the world and has been built on the marriage of content and technology, and I look forward to continuing to push the boundaries of play and entertainment.”

Nishino added: “We will continue to connect players and creators through world-class products, services, and technology. We always strive to grow our community even bigger with innovation in every area at Sony Interactive Entertainment. I am honoured to be appointed such an important role alongside Hermen. By working more closely together, we will be positioned to build incredible experiences for an ever-expanding audience now and in the future.”

Both CEOs will report directly to Hiroki Totoki, who’s currently serving as PlayStation’s interim CEO and is chairman of the PlayStation division. “Sony Interactive Entertainment is a dynamic and growing business that delivers incredible entertainment experiences through the connection of content and technology,” he said. “These two leaders will have clear responsibilities and will manage strategic direction to ensure the focus remains on deepening engagement with existing PlayStation users and expanding experiences to new audiences.”

It's an interesting approach from Sony to appoint two different CEOs with clearly defined responsibilities, but it’s one which should in theory enable it to get the most from the business. PlayStation has grown dramatically over the last 15 years, and so this executive structure should allow it to effectively split its focus between software and hardware, ensuring both crucial aspects are given the best opportunity to flourish.

[source gamesindustry.biz]