Dead by Daylight developer Behaviour Interactive is embroiled in a social media scandal, after it emerged that the game’s Pinhead character model would be sold as an NFT. While the transaction is not being handled by the Canadian developer directly, it’s partnered with a firm called Boss Protocol who apparently has “the official license to create NFTs based on Hellraiser using the in-game models that were created for Dead by Daylight”.

For those of you who don’t know, NFTs – or non-fungible tokens – effectively allow people to purchase and “own” digital items through the blockchain. However, sceptics question the level of ownership buyers actually have of these items, and also ponder whether the process is environmentally friendly. It all gets a bit complicated, but needless to say fans of the PlayStation 5 and PS4 horror game aren’t particularly impressed.

The controversy comes amidst the release of a new expansion: Hour of the Witch. Unlike some of the other expansions for the game, this is a smaller update which features a single new survivor named Mikaela Reid. A wannabe witch and barista, her backstory involves her signing up to tell stories at a Halloween Festival, when she mysteriously disappears on stage. Presumably, that’s when she finds herself sucked into the Dead by Daylight world.

Her perks largely centre on Totems. For example, Clairvoyance allows her to see the auras of generators, hooks, chests, and more across a long distance upon cleansing a Totem. The DLC is out now and costs £3.99/$4.99. Meanwhile, if you enter the TREATYOURSELF code into the in-game store you’ll get 100,000 Bloodpoints to help level the newcomer up.