The PS4 Pro is generally viewed as a non-essential upgrade over the PlayStation 4 - an enhanced option for the hardcore user. As such, Sony has been angled in its marketing of the product, making sure not to put the supercharged console forward as a necessary next step. However, even without the kind of push that you may expect following a hardware launch, the Pro seems to be catching on quite nicely.
Speaking to Games Industry, fresh PlayStation UK boss Warwick Light is keen to point out that 40 per cent of PS4 Pro buyers in the UK in 2016 were totally new to the PlayStation 4. In other words, almost half of all purchases were made by those who don't already own a PS4, which means that the Pro's release has likely been a factor in winning many consumers over to the brand. A positive sign for Sony.
So, do you own a PS4 Pro? Did you buy one after already owning a standard PS4, or is it your fist taste of Sony's current-gen console? Do some market research in the comments section below.
[source gamesindustry.biz]
Comments 16
That's quite a surprise. I'm sure they expected the vast majority of PS4 Pro sales to come from upgraders.
I upgraded, for the bigger HDD (which is already full), the enhanced speed and visuals and mainly for better VR.
I finally got a decent TV with 4K and HDR (2016 OLED closeout).
I wasn't super hyped for the Pro, but I'm warming little by little...
Can anyone recommend some normal PS4 games that were patched for HDR?
This is pure speculation on my part so apologies if I'm way off but I can't imagine it's sold very well if this is the case.
It's suggesting that a huge percentage of previous PS4 owners didn't "upgrade" and that it's sales were mostly (or 40%) just newcomers that would've (perhaps) likely picked up an old PS4 this holiday anyway.
I doubt there's a huge number of people with such an interest in the PS4 Pro that it eclipsed their urge to buy a PS4 for the 3 years it was already out.
I was going to get one day 1 but I am happy with my normal PS4 still Might get one if I ever get a 4K TV tho, but by that time I guess the PS5 will be shown so God knows if I will bother. I do desire it tho like all PS Consoles
Already have ps4 original model, will buy ps4 pro when it comes to asia, the game store clerk say maybe next week. I hope the price not to different with usa ($400 ish).
And maybe 2T hdd, my ps4 1T hdd storage is nearly gone.
@GamerDad66
I'm one of the 60% to upgrade, I got mine launch day and bought a few games to take advantage of it. The rise of the tomb raider is excellent and all the patches required have landed. Ratchet and clank has been one of my most enjoyable experiences this gen. Titanfall 2 looks fantastic I picked it up cheap but if you're not into multi player maybe leave it a while till cheaper. The cod infinite warefare and modern warefare remastered look fantastic. But I haven't really got on well with the infinite warefare multi player. So I've stuck with black ops 3 to scratch that itch, which has also received a patch. That's it so far for me I've got to teenage daughters and a career. I will say uncharted 4 and last of us were both excellent and have been patched. But I played these before the pro came out so I can't give an opinion on how the patch turned out. I'm guessing horizon zero dawn will be my next purchase.
I had 2 PS4's I traded in one for a Pro! I couldn't find a PSVR so I just went with the Pro as a replacement.
Sony stated the enticing new people to the PlayStation family was a big part why the Pro was made. It gives PS4 a brand new feeling again in the Pro. If some one is new to PlayStation I feel the Pro is a better option. The Slim is great if you need to save the extra $100 the Pro cost. The fact they bought a PS4 Pro over the Ps4 Slim tells me its working. People that just wanted a PS4 would have opted for the Slim. I sure many of them did with the numbers Sony gave out 3million PS4,s (Slim and Pro combined) sold in December.
That's what happens when your console is stacked with first party exclusivity. Good on Sony.
I got a Pro at launch but I took advantage of GAME's half price trade in.
@roe and yet it's constantly sold out at my store.
My PS4 started acting up, so I jumped the gun and upgraded it to the Pro. didn't plan on it - but since I needed to buy one, I figured it made sense to go to the pro. The extra $100 over the slim was worth it for the hard drive amongst giving me the option to upgrade to a new tv in the future.
Original Ps4 is outselling Pro from 13:1 in Japan to 7:1 in US and UK. I'm little surprised that Pro didn't achieved better percentages
I got a pro off my wife for Xmas. I obviously love her like millions right now!
Way better than ps4 scrubs. As it has 3 layers. A big mac will always look better than a cheese burger.
sold original PS4 to get the Pro... it's not a huge difference but it makes me feel better!
@99miki well, one reason (in the UK at least) may be because the Pro is sold out everywhere, they must be making very few of them
Tap here to load 16 comments
Leave A Comment
Hold on there, you need to login to post a comment...