Video of Lily Allen Playing Move is a Sony Marketing Dream Come True

The launch of a vintage fashion shop in London probably isn't the first thing you'd associate with PlayStation Move, but if the Internet has taught you one thing so far it should be that strange combinations make the world go around. That's why this video of the grand opening of Lily Allen and half sister Sarah Owen's shop Lucy in Disguise shows the pregnant popstar playing at being a TV Superstar, with less disastrous consequences than her previous TV venture.

There's not much Move content in the video, so you're advised only to watch if you don't mind sitting through models in vintage clothing, or sometimes very little, getting their hair done and sometimes playing Move games badly. Just wait until SingStar Dance is out.