Video Games: Serious Business.

Disgusting. Angry. Tasteless. These are all the words of Britain's defence secretary, Liam Fox, when describing EA's Medal Of Honor reboot. Apparently he's not too happy that players can opt to fight as the Taliban in the game's multiplayer component — it's very "un-British" apparently.

“It’s shocking that someone would think it acceptable to recreate the acts of the Taliban,” the politician said of EA's game.

“At the hands of the Taliban, children have lost fathers and wives have lost husbands.

“I am disgusted and angry. It’s hard to believe any citizen of our country would wish to buy such a thoroughly un-British game. I would urge retailers to show their support for our armed forces and ban this tasteless product.”

For the sake of our own time-management, we've decided to let you draw your own response from this quote.

EA responded to Mr. Fox by stating: “The format of the new Medal of Honor game merely reflects the fact that every conflict has two sides.

“We give gamers the opportunity to play both sides. Most of us have been doing this since we were seven: someone plays the cop, someone must be robber.

“In Medal of Honor multiplayer, someone’s got to be the Taliban.”

It's the same response that EA provided to Fox News when the game came under fire for the same reason a couple of weeks ago.

This topic's probably going to run and run. We don't think EA will care though — this is free marketing for them.