Jacky-Boy Tretton: Heavy Rain's Gonna Sell "Incredibly Well"

You know, there was a time when we would have scoffed at Jack Tretton's comments regarding Heavy Rain's sales

by Sammy Barker Fri 26th Feb 2010

Heavy Rain: Not As Niche As First Perceived.

But now, not so. Tretton has told FastCompany that Heavy Rain will sell "incredibly well", and he's absolutely right. In fact, from what we're hearing around the world it already is. When the game was announced in 2008, we really did think something like Heavy Rain would be too niche (remember, audience is not indicative of quality - we've always believed in Quantic Dream's vision) to appeal to a wide audience.

The fact that it already appears to be doing great at retail is testament to both a more open-eyed gaming community, and some great marketing from Sony. Yes, for once Sony nailed the marketing of a triple-A exclusive title.

Tretton said:
[quote]
I spent 25 years in this industry, and its rare you see a game that sells incredibly well and that impresses you.

But when you go, Wow! Thats the type of game Ive never seen before! And I think Heavy Rain falls into that category. I dont even now how to classify it or describe it.

I read a review that said its the next stage of reading the book. You dont have to be a gamer at all. I think if you read a book, unless you read the chapters in reverse order, the story is pretty much going to be the same.

But with Heavy Rain, depending on what you do, you are going to get a different outcome every time.</blockquote>

It's awesome news for Quantic Dream and the future of more story-led, innovative gaming experiences.