The above image comes from Capcom's own Unity forums from a moderator. The box does not contain a disc, instead you'll get a download voucher, an eight-page color manual (that's seven characters per page!), 1-month subscription to Marvel Digital Comics and 2000 Capcom-Unity points. All for the tender price of $14.99.
If you can resist downloading it from the PSN, you might want to pick this up. The bonus content seemingly makes it way worth it. Plus you get a cool box on your shelf.