Long time readers may remember that decidedly strange advertisement for PlayStation All-Stars Battle Royale masterminded by Robot Chicken. If you don't recall, we really can't blame you – we've been trying to forget it, too. In any case, it seems that the Robot Chicken team is at it again, unleashing this equally stymieing...
Born with a gift
Beyond: Two Souls is very much the type of release that will prompt your non-gaming companions to raise an eyebrow and ask you if it’s a movie or something that you can actually interact with on the PlayStation 3. The upcoming Sony published swansong is easily one of the most visually impressive titles in production for the...
The cardboard cut-outs are gone
It's not just SCEA that's gone through a re-imagining of its marketing strategy lately — SCEE's jumped on board too. And there's definitely a hint of the "old" PlayStation marketing message in this new European PlayStation Move commercial. The 60-second spot shows an unreasonably attractive couple rushing through an exciting and cinematic landscape. Brand..
A lot of PlayStation fans were disappointed to see "Michael" get all the attention in its latest commercial
So Sony launched the "Hall Of Play", an initiative designed to give PlayStation gamers the worldwide recognition they deserve. In this latest pseudo-commercial, executive Kevin Butler honours PSN user "Legit_Btness"' with a celebratory dance. If the commercial's not doing..
Don your khaki kecks and prepare for all out warfare -- Call Of Duty: Modern Warfare 3 is hours away
In order to up the ante, Activision's released a live action trailer starring Jonah Hill, Sam Worthington and Dwight Howard. Certainly got us in the mood for shooting dudes. Catch the video after the jump.
Director Michael Bay is known for his bombastic, set-piece driven movies
EA's upcoming Need For Speed: The Run is gunning for a similar vibe, what with all the avalanches and white-knuckle chases. So it's pretty appropriate that the duo managed to team up in order to produce a blistering TV commercial designed to promote the game. You can watch it after the jump. Expect snappy edits, big explosions..
Sony drummed up the hype last week
A mysterious teaser appeared on the platform holder's YouTube channel, laced with fan service and tempting us to "look beyond the door on October 5th". The video went on to spark massive conversation within the gaming community, with more than two million fans speculating about the imminent announcement of a new console or more. The doors have now been..
EA's trying to steal market share from Call Of Duty with Battlefield 3, so it's no surprise to see the publisher go with a socially acceptable artist like Jay-Z for the game's first TV commercial
It doesn't matter that the song '99 Problems' adds absolutely no context to the footage at all. It's all about selling units at this point. The game's out next month.
Not the best Resistance 3 commercial to kick-off Kevin Butler's tenure in SCEA's new Long Live Play initiative, but it gets the point across
Butler's on a horse, pleading with the resistance to use their PlayStation Move Sharp-Shooters against the Chimera. Catch the TV spot after the jump.
There have been plenty of live-action Resistance 3 adverts
The first batch were exclusively in live action. But that won't stop the marketing execs that be from peddling more live action Capelli to your screen. "Silence Before Storm" features train cars, the American midwest, Chimera, and the dystopian lifestyle we've come to expect of the series. Check the video after the jump.
After concern that PlayStation icon Kevin Butler had quit Sony late last week, we can confirm that the straight-faced executive is back
Sony's announced via the PlayStation Blog that it's launching a brand new marketing campaign with Butler at the forefront. The new campaign is entitled 'Long Live Play' and is set to takeover various websites, TV networks and retailers in North America from today..
It seems Kevin Butler, president of many things PlayStation related, is taking time out from the company
The fictional character executive revealed on his Twitter account overnight that he is leaving PlayStation in order to head up his Uncle's economy flooring company. Butler even updated his Twitter profile picture to reflect the change. Whether this is a comical end to Kevin Butler's reign as..
As is a tradition for every big PlayStation 3 release in North America, Kevin Butler's back with a couple of new advertising slots
The commercials, which focus on the PlayStation Move Sharp-Shooter peripheral and Killzone 3 itself, are not Kevin Butler gold like previous spots, but are definitely worth a look if you're a fan of the fake executive. Get them after the jump. <object..
The original Dead Space was good because of its atmosphere and intellectual commentary
It was scary because of the things it didn't show you, not the things it did. So forgive us for labelling EA's "Your Mom Hates Dead Space 2" marketing campaign as the worst thing ever. While the mature ladies spew hyperbole such as, "I think it'll make a person go insane," we can't help but..
"Move into the fight" is the tag-line for Sony's print The Fight: Lights Out campaign
Unfortunately for the platform holder, no one will be moving anywhere as the campaign has been banned in Britain. The spot — which depicts a player throwing pretend punches and grasping a digital character in a head-lock — received eight complaints and has since been banned by the ASA (Advertising Standards..
Sony's released a fresh batch of North American holiday ads, once again revolving around fake executive Kevin Butler
In the two new spots designed to push the PlayStation 3 this Christmas, Butler solves a myriad of family crisis'. "Dad With A Dilemma" can't find a way to please both his wife (who wants a blu-ray player) and his children (who want a gaming system), while "Miffed..
We understand that in Europe Daft Punk and electro-disco culture is a big deal
What we don't understand is what it has to do with PlayStation Move. For as much as we love the sidechained bass synths in this Sony Norway commercial, we're not sure it says anything about the strengths of Move at all.
Chalk up another Kevin Butler dig at Microsoft's Kinect
This time, a response to the rumours that players can only use Microsoft's motion controller while standing. As Kevin Butler swiftly points out, PlayStation Move can do the whole shebang, including "Sitting Gaming". We're digging KB's VP-ehicle by the way. Amazing.
So apparently people think motion control gaming's for little kids
Well Kevin Butler's here to prove you wrong. PlayStation Move is for the big-boys too. This commercial proves it. It has pyrotechnics and everything, so it must be true.
Marcus Rivers calls out this iPhone gaming buffoon in the latest PSP commercial
And he's kinda got a point. Sure, you can get a decent iPhone game for $1.99; but the PSP's $9.99 Essentials collection offers a much broader spectrum of full (and that's the key part) games for little more investment. It's an interesting angle for Sony to push, but a smart one in our opinion.
We thought we'd seen the end of the Sony and Subway partnership the moment we posted this story earlier in the year
We were wrong. Seems the pairing really are best buddies at the moment. Take Subway's latest promotion, the "Fiery Footlong Frenzy". There's a bunch of PlayStation-related gubbins involved, including: PS3 systems, games, 3D HDTVs, PSP systems, and exclusive access to the..
This bizarre Japanese advertisement depicts an argument between the PlayStation 3 and green onion (stay with us)
The PlayStation 3 points out that it can do 3D, has motion control functionality and is a high-definition video games system. But the green onion argues that it can be used in a number of delicious dishes. We'll call it a tie.
This advert's currently doing the rounds in Japan, hyping up the release of Level-5's RPG monster White Knight Chronicles 2
The game comes packed with the original release, so is a bit of bargain.
Yo-yo, y'all down? Let's blaze this
S-to-the-S-to-the-SSF-ooooour! Uh. C'mon. Ya got new Ultra Combos, new mul-tie-playuh. And best of all, ma homie - Dudley from the big high-A, the UK. Super Street Fighter IV. Only $39.99 y'all! Preorder now.</em>
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