Shuhei Yoshida - News

January2017

December2016

September2016

  • News Yoshida Says He Understands No Man's Sky Criticism

    But he's still "super happy" with the game

    Do you remember No Man's Sky? The game released to a chorus of hype, but aside from Stephen Tailby's excellent Mission Blog series, there aren't a whole lot of people talking about it anymore. That's because, whether you loved the game or not, it didn't quite deliver on what director Sean Murray had...

July2016

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March2016

December2015

November2015

October2015

September2015

June2015

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March2015

  • Weirdness Sony's Shuhei Yoshida Shows His Dark Side

    Out for blood

    Good old Shuhei Yoshida's never one to turn down some social media fun. Sony's likeable executive almost always wears a smile on his face, but it would seem that he's also got a bit of a dark side. Posing in front of a Japanese Bloodborne stand, the usually cheery Worldwide Studios president attempts to pull a menacing expression...

  • News PSN Gets Attacked Every Single Day, Says Sony

    "It's a constant battle"

    Credit where credit's due: the PlayStation Network has been very stable these past few months. While there were regular outages over the holidays, we're yet to report on any significant downtime in 2015, which is, of course, the way that it should be. Spare a thought, however, for the engineers working hard to make that...

February2015

  • News Happy Birthday to Sony Executive Shuhei Yoshida

    Many happy returns

    Are we doing birthday notices now? Gosh, this site's gone right down the pan – we'll be posting pictures of DualShock-themed tables on Twitter next. Still, we suppose that Sony Worldwide Studios president Shuhei Yoshida is just about big enough to have his date of birth acknowledged on these hallowed pages – after all, he...

  • News It Sounds Like Shuhei Yoshida Is As Tired of Annualised Franchises As You Are

    Yawn

    Good old Shuhei Yoshida, eh? The Sony executive has no doubt gained a few new followers on Twitter today after news emerged that he isn't a massive fan of annualised franchises. Speaking at a DICE 2015 panel, Yoshida commented on the marketing and development of games, and how the process has changed over the years. Fortunately, IGN was in...

December2014

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December2013

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February2013

  • News Just What Has Happened to The Last Guardian?

    Different day, same old questions

    The Last Guardian, The Last Guardian, wherefore art thou, The Last Guardian? We fully expected Team ICO’s hotly anticipated – but oft delayed – adventure to re-emerge during Sony’s big PlayStation 4 blowout this week, but once again, Fumito Ueda’s giant catbird was nowhere to be seen. We didn’t e

December2012

  • News Sony Executive Shuhei Yoshida Owns a Wii U

    Testing it out

    Sony Worldwide Studios president Shuhei Yoshida is one of the most brazen executives in the gaming industry, so it’s no surprise to see the likable suit openly admit that he’s purchased a competitor’s system on Twitter. Here's the message: [tweet https://twitter.com/yosp/status/275760694912237572] While we’ve no doubt that...

November2012

  • News The Last Guardian Isn't Necessarily Going to Release Next Year

    Vapourware

    Shuhei Yoshida has refused to confirm whether troubled PlayStation 3 exclusive The Last Guardian will release next year. Chatting with French website JeuxVideo, the Sony Worldwide Studios president explained that the last time the company announced a date for the Team ICO developed title, it ultimately disappointed a lot of people – and...

October2012

August2012

  • News Shuhei Yoshida: It's Too Early for a Vita Price Cut

    Staying put

    Sony Worldwide Studios president Shuhei Yoshida has ruled out a PlayStation Vita price-drop this year. Speaking with Eurogamer.net, the affable executive noted that engineers are working hard to decrease the manufacturing cost of the platform – but admitted that it’s too early to reduce the system’s price tag. "People like cheap...

  • News Sony Had to "Re-do" Work on The Last Guardian

    Debilitating headaches

    The Last Guardian is definitely still in development, Sony Worldwide Studios president Shuhei Yoshida has confirmed. "The team is still working on it very hard," he told Eurogamer earlier today. "There are certain technical issues they've been working on. That's the period of time when the game, looking from the outside,...

  • News Shuhei Yoshida Teases Imminent Gran Turismo 6 Details

    Sooner than expected

    Details about the next Gran Turismo title aren’t far away, Sony Worldwide Studios president Shuhei Yoshida has confirmed. Chatting with VG247, the affable executive explained: “Kazunori seems to have started talking about it, so I won’t be surprised to hear more about their plans, our plans, on future Gran Turismo rather...

  • News Sony Struggling to Secure Third-Party Content for Vita

    Keep calm and carry on

    According to an Official PlayStation Magazine interview with the brutally honest Shuhei Yoshida, Sony is struggling to secure third-party support for the PlayStation Vita. The system's sales have stumbled since release – a factor which may be contributing to the uncertainty. “We’re having a more difficult time than we...

July2012

  • News Shuhei Yoshida: SOCOM Franchise Is Not Done

    Just on hiatus

    Given the tepid critical response to SOCOM 4 and the closure of developer Zipper Interactive, many assumed that it was game over for Sony's tactical shooter series – but Worldwide Studios president Shuhei Yoshida has adopted a “never say never” mentality to the future of the franchise. “It's not done. We never definitely...

  • News Yoshida: PlayStation 3 Targeting Families This Christmas

    Casual content

    Shuhei Yoshida, the lovable executive at the helm of Sony’s Worldwide Studios, has finally confirmed what we predicted earlier in the year: that PlayStation 3 is going mainstream this Christmas. Chatting with Game Informer magazine [via Gaming Everything], the executive explained that the company’s focusing heavily on...

June2012

  • News Sony Recognises the Importance of Smaller Games on Vita

    Dime a dozen

    The PlayStation Vita has its blockbuster games, for sure. But dig a little deeper beneath the surface and you’ll find plenty of small-scale titles that are just as much fun. The likes of Table Top Tanks and MotorStorm RC were clearly designed with the iPhone market in mind, and Worldwide Studios president Shuhei Yoshida believes...

  • News Yoshida: We Totally Underrepresented Vita

    Real talk

    One of the biggest issues with Sony’s E3 press conference this year was the platform holder's decision to awkwardly gloss over PlayStation Vita. Chatting exclusively with VG247, Shuhei Yoshida, the head of Sony’s Worldwide Studios, admitted that the move may have been a mistake. He explained: It was our fault for not spending enough...

February2012

  • News Sony Keen to Bring PlayStation Brands to New Markets

    Branching out

    Sony’s not averse to the idea of bringing its brands to new markets, Worldwide Studios president Shuhei Yoshida has said. The executive pointed to the manner in which Facebook was used to promote inFamous 2 and Resistance 3. He said: We’ve been discussing [leveraging social and casual platforms] and if you noticed, we released an...