EA is laying off an eye-watering 350 people in its marketing, publishing, and analytics departments. Kotaku managed to obtain an internal email from marketing chief Chris Bruzzo, in which he said that the staffing adjustments were designed to improve the publisher’s customer support, and optimise its global strategies.
“We have a vision to be the World’s Greatest Games Company,” he wrote in the email sent to employees. “If we’re honest with ourselves, we’re not there right now. We have work to do with our games, our player relationships, and our business.” He added that “teams are already taking action to ensure we are creating higher-quality games and live services”.
In a statement to Kotaku, the organisation said of the redundancies: “These are important but very hard decisions, and we do not take them lightly. We are friends and colleagues at EA, we appreciate and value everyone’s contributions, and we are doing everything we can to ensure we are looking after our people to help them through this period to find their next opportunity.”
Naturally our thoughts are with all those who find themselves out of work.
[source kotaku.com]
Comments 19
Ah yes i always think the same the way to make a company better is to fire people. 😂😂😂🤣🤣🤣
Incoming...
I hope that the people that will be affected by this will find suitable work at other studios and publishers soon.
“We have a vision to be the World’s Greatest Games Company,”
If we’re honest with ourselves, we’re not there right now.
But it definitely isn't our fault in upper management we came up with the great idea of micro-transacting games to death and gamers love us for it.
Some people dont live in the real world and quick to blame anyone but themselves.
Just a bunch of corporate speak. Look at the star wars license, battlefield and anthem. All are in a terrible state due to rushed games and microtransactions. What will make people like them more? By fixing existing games and supporting them. Not abandoning them so they can move on to the next big fad.
@octane I think the guy who wrote this is the same guy who wrote about Sony dropping game cards. Actually it might be the paragraph only with EA replacing Sony.
And then the 🌍 laughs at Andrew Wilson & Electronic Arts.
Jeez, they really make it easy to hate them.
''If we’re honest with ourselves, we’re not there right now.''
If publishers had their own theme tunes, EA's would be The Imperial March.
@zimbogamer dont forget to add mass effect to the list!
they keep firing people they won't have enough people to make games
Bit early for April Fools isn't it? 🤔
If EA wants to be "worlds greatest games company" here is my suggestion to them. Stop cheating on the customers, make good games that everyone can enjoy, and most of all end your microtransactions/lootbox practices.
@Rob_230 I think the mass effect ship sailed a long time ago but the games I mentioned are of the live service variety which they are completely messing up
@LaytonPuzzle27 hell will freeze over if that ever happens lol
"Well, I mean, if it helps the company become the greatest in the world..."
Said no-one who ever got fired
@ApostateMage That's a bit harsh on the Empire.
Worlds greatest company and EA in the same sentence, something doesn't sound right.
Making a Mass Effect Trilogy Remaster/Remake would be a good start towards that dream.
I didn't know the devil kicked people from hell. This is good news for believers who were bad.
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