And just like that, the Days Gone marketing machine has snapped into life. Sony’s released the first of a series of Rockstar-esque overview trailers, with this initial instalment exploring the open world. The clip showcases the various districts you’ll encounter in the game, from dense forests to icy rivers and everything in between. From a pure visuals perspective, it’s stunning.

The video also talks about mass burial zones, where corpses are clumped together and highly volatile. You’ll obviously be able to navigate the world both by foot and on your bike, which is a neat novelty that gives the whole thing a bit of its own identity. It’s basically Sons of Anarchy crossed with The Walking Dead, which should prove a slam-dunk for the platform holder’s marketing department.