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Sony: PS Vita's Not Our Biggest Seller, But It's a Loved Machine

Posted by Sammy Barker

Organisation optimistic about portable's prospects

Nearly two years since its original launch, the PlayStation Vita finds itself in a bit of a strange spot. The console has amassed a reasonable selection of must-play games, with Soul Sacrifice, Killzone: Mercenary, and the absolutely exceptional Tearaway among the highlights – but it’s still struggling to set the sales charts alight. Despite this, Sony hopes that the device will continue to carve out a niche as both a standalone gaming machine, and a companion for the PlayStation 4.

“It's not the biggest seller that we've ever had, but it is still a very much loved and much respected machine,” said SCEUK boss Fergal Gara in an interview with Digital Spy. “It's now far more keenly priced, it's becoming more of a digital machine in terms of more and more rich digital content becoming available for the machine, and most importantly, it becomes a very strong companion for the PS4.”

He continued: “We believe that that feature is very compelling; it doesn't matter what we think, it matters what gamers think, and as of tonight they get a chance to try it and give us their feedback, and we're hopeful that that feedback will be good and therefore [the system will have] a dual life from here on in, both as a standalone, very effective gaming machine and as a brilliant companion to the PS4.”

It strikes us that Sony’s pinning a lot of its hopes on the popularity of its next generation console to resurrect the fortunes of the handheld. It’s an interesting strategy, but it could work. Almost anyone that actually gets their hands on one of the portable platforms tends to fall in love with it, so its flagship format could act as a Trojan horse to get more people to try the device out. What are your thoughts on this tactic? Send us a lifeline in the comments section below.

[via digitalspy.co.uk]

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User Comments (12)

Itachi

#1

Itachi said:

I think pairing Vita with PS4 is a great strategy. Mostly because it missed it's opportunity and has become a bit of a late bloomer. One of the best ways to breathe life back into it is to pair it with it's more popular big brother and it also opens more advertising opportunities for the Vita.

charlesnarles

#4

charlesnarles said:

@SuperSilverback yeah, 2d 3d looks a lot different from "actual"(?) 3d rendering on Vita. KZ has great depth of field effects, but the highlighting looks static-y to me even on ps4 (god I'm spoiled..). Tearaway has great lighting effects compared to Gravity Rush

charlesnarles

#5

charlesnarles said:

And the ps4/vita combo has amazing potential. All they gotta do is implement it effectively without shooting themselves in the foot somehow like last gen. By the end of this gen, I'd expect most ps gamers to have had at least one

Sanquine

#6

Sanquine said:

Love my vita! Doing reviews only on vita. In future some 3ds games as well .
But i prefer my shiny oled

Farmboy74

#8

Farmboy74 said:

Well I dropped an extra £150 and now awaiting Amazon Uk to deliver the tearaway bundle. Been an expensive end to month!!!

Ginkgo

#9

Ginkgo said:

The VIta is certainly a late bloomer. But, I think that the hardware is good enough, that it could still pull it off and linking it to the PS4 (which is proving hugely successful) is a smart move, but it doesn't guarantee it success.

The Vita's numbers have been steadily increasing since Oct and it looking healthier now than it has for a long time. Japan in particular has finally taken the bait and it is actually "starting" to eat away at the 3DS dominance there. The big issue for it now is in the US, where it still really hasn't taken off. I thought Killzone would help it (a good shooter) but it hasn't so far. Interesting to see what (if anything) will sway the US hearts at this point. Perhaps the PS4.

GamerZack87

#10

GamerZack87 said:

I'm interested in getting a Vita as my entry back into the world of PlayStation, which may lead to me obtaining a PS4 down the track. I've been doing research this week and I must say it looks like a wonderful system. I've decided to go with the classic Vita after learning about the PCH-2000 and comparing the two; between the smaller form factor (I have big hands) and the slightly-dimmer screen (the OLED screen looks much clearer and brighter), it's fairly obvious where my decision lies. Vive la Vita! :)

MasterBlue

#12

MasterBlue said:

I think that the Vita is a really under-appreciated and underestimated device. I absolutely love my Vita. I was so excited for the launch of it that I pre-ordered the First Edition Bundle and got it a week before everyone else that waited for it to be released globally. I have had it for almost 2 years now I am still not disappointed and after the amazing Killzone: Mercenaries and the impressive "Remote Play" feature that the PlayStation 4 and Vita share, its future is really looking bright.

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