News Article

Sony Could Sell 1.8 Million PS4 Consoles in the UK This Year

Posted by Sammy Barker

That's a lot of systems

With over one million pre-orders already in the bank, the PlayStation 4 is shaping up to be Sony’s biggest hardware launch in history. However, according to a report published by the Entertainment Retailer's Association, it could be even more successful than expected – moving an incredible 1.8 million units in the UK this year alone.

The firm reckons that, alongside the impending Xbox One, the next generation console will generate an incredible £1.2 billion ($1.9 billion) for the UK retail sector. That figure, according to the group, could rise as high as £3 billion ($4.7 billion), though its research is based upon a survey of just 2,000 consumers.

It also assumes that there will be enough consoles available in the channel this year, which MCV suggests is unlikely. Sony’s warned ever since E3 that demand may outstrip supply, and while the console’s delay in Japan may result in more stock overseas, we suspect that there are going to be just as many disappointed faces this Christmas as there are excited ones.


User Comments (6)



irken004 said:

With a launch like this, shortages will probably be everywhere until after christmas.



get2sammyb said:

For the record, I think these figures are very optimistic. PS3 only recently surpassed 5 million in the UK, after all.



MrGuiltySparks said:

Definitely sounds like good news for Sony, but Europe is known to be dominated by Sony anyway, the lads from my workplace are purchasing the PS4 at launch, the only problem I have personally is that I cannot wait for the it to arrive, I just wish it was released on the 15th in the UK (Thank god GTA is released tomorrow, that should pass the time)



longshot28 said:

I don't think it's as crazy as it seems, there really is quite the buzz surrounding the PS4. I was the only one in my family who actually owned a PS3 the rest of my siblings all owned the 360, and all I've heard is how they are switching and so are their friends and so are their childrens's really hyped.

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