It’s strange that Sony hasn’t officially said anything about the PlayStation 4’s pre-order scenario in Europe. We suspect that it wants punters to go ahead and put a deposit on the system, anyway – even if launch day consoles are now no longer guaranteed. That’s official at this point by the way, as UK outlet ShopTo has stated as much.

“Sony has confirmed [that] all PS4 pre-orders placed from 6th August will now not be guaranteed for launch,” reads a message on the console’s product page. “You can still pre-order [your] PS4 with us in case we receive cancellations and can fulfil your order for launch.” Chatting with, a spokesperson for the retailer said that this is an official directive from the platform holder, and applies to all European shops.

It corroborates, of course, with reports that we’ve been hearing for the past week or so: that the Japanese giant has more or less put a lock on PS4 purchases at this point. If you haven’t pre-ordered yet, it’s still worth doing do so – if only to make sure that you’re in the queue. It looks like landing a console at release is going to prove difficult from here on out, though. Good luck, everyone.