After a string of promises, Sony has cut the ribbon on the browser-based version of the North American PlayStation Store. The online plaza allows you to peruse and purchase PlayStation Network content without having to wait for the new console application to load. Just think what you could do with those extra 30 seconds – the possibilities are endless.

Sadly, the digital shopping centre doesn’t include automatic download functionality just yet, but the platform holder insists that the feature is in the pipeline. Given the company’s current trajectory, we’re sure that it will be patched in by at least 2045.

To access the webstore, point your browser through here.

[via store.sonyentertainmentnetwork.com, psnstores.com, blog.us.playstation.com]