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Watch This Ridiculous Japanese PlayStation Vita Commercial

Posted by Sammy Barker

Erm

Sony has revealed its latest PlayStation Vita commercial for Japan. The campaign – which was teased earlier in the week – shows local celebrity Shigeru Matsuzaki strumming an acoustic guitar while a Crystal White PlayStation Vita obscures his face. The commercial then closes with the tagline “it’s getting interesting”, which boasts a pun about the colour white in Japanese.

Ahem. The refreshed system design is available now in Japan. If this commercial somehow manages to improve the handheld’s fortunes, then we’ll eat our shoes.

[via andriasang.com]

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User Comments (11)

Squiggle55

#1

Squiggle55 said:

how weird and disappointing. I liked your guess that this may have something to do with the next Game Heaven. Didn't they say they would do it in June?

Mandoble

#4

Mandoble said:

What for us might sound ridiculous in Japan might be a total success and viceversa.

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