News Article

EA Admits That Its Syndicate Reboot "Didn't Pay Off"

Posted by Sammy Barker

Performance review

If the real world of business was as ruthless as the fictional one in Syndicate, then EA’s Frank Gibeau wouldn’t have time to lament the poor performance of Starbreeze’s series reboot. Thankfully, it’s not, and the executive can openly acknowledge the fact that the first-person shooter didn’t quite live up to expectations.

Chatting with CVG, he explained:

Syndicate was something that we took a risk on. It didn't pay off – it didn't work. But in general it doesn't change my appetite for wanting to go look in the library and see what we have and maybe bring back some IPs for the next-generation. That's the nature of the business; some stuff works, some stuff doesn't.

One reboot that did pay off for EA was SSX, which Gibeau noted was “very successful”. He lauded the game’s online component as the catalyst for the series’ comeback, and hinted that we can expect to see more from the snowboarding franchise in the future. A Vita release would be nice, EA.

[via computerandvideogames.com]

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User Comments (3)

KALofKRYPTON

#1

KALofKRYPTON said:

It played well enough, looked really nice. I enjoyed the demo, but had just aquired a fair few FPSs via trade ins as this was released.

Ginkgo

#2

Ginkgo said:

Game never even made it to Australia due to censorship. They keep talking about changing the law, but nothing has happened yet.

JonWahlgrenAdmin

#3

JonWahlgren said:

Man, that bums me out. I know it didn't do that great but I had hoped that EA had their expectations in check for reviving a dead IP into a different genre. I thought it was a pretty cool game and one that I should get back to online.

@Ginkgo: 18+ rating just passed, starts next year.

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