Kaz Hirai to Reveal Sony Rescue Strategy This Month
Posted by Sammy Barker
No time for jokes
Expect to see the hairs on newly appointed Sony CEO Kaz Hirai’s head gently transition to a subtle shade of silver over the coming months. The fresh faced executive has announced a conference for 12th April where he’s expected to reveal his strategy to turn the troubled Japanese manufacturer around.
With Sony predicted to lose another $2.7 million this fiscal year, all eyes will be on Hirai and his future plans. The CEO has said that he intends to make PlayStation one of the core pillars of Sony’s recovery over the coming years, so expect a heavy emphasis on gaming from the gaffer’s presentation.
Don’t expect Ridge Racer jokes though. We imagine this will be a very serious conference – even if Kaz is an unintentionally funny guy.