Analyst says Move Off to a Good Start at Retail
Posted by James Newton
Demand surprisingly high
Although there are no hard figures for how many units PlayStation Move has sold in its first weeks on sale, US analyst Lazard Capital Markets believes the accessory is off to a great start.
In a survey of consumers the analyst found demand to be higher than expected, particularly considering the "relatively high price point" and "lack of many compatible games", said Lazard's Colin Sebastian.
The firm did however admit that Move is unlikely to make a sizeable difference the games that sell well in the closing months of the year, but that in future it could determine the volumes in which retailers stock Move games.
In other words – brace yourself – if Move sells well, retailers might stock more Move games. Now that is some top notch analysis right there. Good work, Lazard Capital Markets.