Sony's announced as part of their GDC press conference tonight that the Playstation Motion Controller will in fact be titled

.. the Playstation Move. Lots of demos were shown, including brawling, ping-pong and an updated LittleBigPlanet. We've got a full recap of tonight's proceedings here.

Sony announced the controller will launch this fall, and will get a sub-$100 Starter Kit including a game, controller and Playstation Eye camera.